Hive hero picture

The Task has a unique proposition. It offers all the benefits of online shopping but with one special benefit; a proportion of what you pay goes to a nominated high street, independent bookstore - you can even collect your book from there. Hive needs to generate sales without having the budget, scale and power of its online competitors.

Action Idea

Help write the next chapter.


The brand was successfully launched into the marketplace, creating buzz and generating attention – resulting in 148,229 unique visitors to the site.

Total volume and value of sales increased by over 52% during the campaign period.