Because apps designed for human interaction are so last year…
Portugese beer label Sagres Preta’s new website created entirely in chocolate to celebrate the release of its Sagres Chocolate Preto, a beer caramelized dark chocolate.
Unfortunately, I don’t speak Portugese.
But I AM fluent in Beer & Chocolate.
For roughly the next two weeks, MINI has placed a photo box on Kurfürstendamm in Berlin where passersby are encouraged to pop in, select a car model and don one of four brightly-coloured headphones. The image taken is immediately projected onto Germany’s biggest video screen, granting instant fame to participants. No worries if you’re not physically in Germany, technology is so advanced now that you can use your webcam to get in on the action. And for those who want more than just vanity, participation offers up the chance to win your own custom MINI.